Utilita supply gas and electricity to UK customers using funky smart energy meters. For their head office in Winchester, Utilita asked us to design a mural that would be installed onto a panelled wall in their break room.
Utilita wanted a bright and colourful mural to describe their company in a fun way.
Utilita wanted a bright and colourful mural with a pop art feel, to describe their company in a fun way. We decided to work with the panelled wall, using the existing framework to divide the wall mural into sections.
illustrated in a Pop Art style influenced by artists from the movement
We illustrated the panels joined by the gas pipes and electrical cables running through them, supplying a house with energy.
Our custom wall mural was illustrated in a Pop Art style influenced by artists from the movement.
We used colour halftones and hatching that were so present in Roy Lichtenstein's work, contained in a graphic outlined style.
We looked to Robert Rauschenberg's work for the color palette, he often used bold saturated hues, an approach which fit really well with Utilita's existing brand colors.